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HTML Code TutorialTutor Ebook Download Meta TagsThe code for a basic meta tag: Note: For an exhaustive study on the difference between the 2 forms you might try visiting http://www.webdeveloper.com/html/html_metatags.html Meta tags are placed in the head section of your HTML page and provide information to browsers and search engine spiders. They can be used to control the actions of some robots and even prevent browsers from caching pages. Meta tags can also be used to redirect a user to a different HTML document. Their most common use is to provide keyword information to search engine spiders for page ranking purposes. Some of the more interesting MetasRedirection code: This code is useful when moving a website from one location to another. Proper spacing and position of quotation marks is critical. The code here would refresh the page after 5 seconds and open the index.html page. You can use this code to test the procedure on your PC's browser. Place the code in the head section, save the page and open it in the browser. Be sure index.html is in the same directory. When using on the internet it is best to use a URL like: http://nuthersite.com/nutherpage.html Cache Prevention code: This code is useful when you update your pages a lot and you don't want someone loading a page that has been cached on their system. It is supposed to keep a browser from caching your page. Some browsers will ignore the code and cache anyway. Robot Instructions: This code tells spiders to index the page and follow its links. It doesn't work with all robots. Other attributes are noindex and nofollow, which can be used in different combinations. The default is all which is the same as the code presented above. Meta Tags Keywords and Search EnginesThe 2 most widely used meta tags are the description and keywords tags: Note: For search engines like Google that don't use meta tags for indexing, the experts say to place the information in comment statements after each tag. |
Contents Table of ContentsIntroduction Page Structure Basic HTML PageDoctype The Body Tag The Header Tag The Division Tag Horizontal Rule Anchor Tag Anchor Tag - Intradocument Anchor Tag - Image Using Borders The ID Attribute Meta Tags Text Controls Style SheetsWorking With Fonts The Paragraph Tag Paragraphs-Images Using Lists The Pre Tag Line Break Tag Tables Basics of TablesColspan Forms Form BasicsCheck Boxes Text Boxes Selection Boxes Frames Basic FramesTarget and Scrolling Search Engines Miscellaneous Buttons with CSSUsing Color Color Chart Using Images Using Templates Uploading HTML pages. HTML-CSS Quizzes |
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This is a brief description of the pages content. The contents of the description tag are actually used by some search as the description of the page returned in search results, so try to make them informative and catchy. Keywords used in the description tag should also be found in the contents of the title tag, keywords tag and in the body of your HTML page. Some search engines will also use the contents of the keywords tag to rank your pages. Keywords used in the keywords tag should also be found in the contents of the title tag, description tag and in the body of the document. Common Mistakes : Keywords and Meta TagsA common mistake in the use of keywords is using words that few people are using to find websites like yours. You can get a number one ranking for a keyword and still produce minimal traffic because no one uses that search term. To avoid this you can use the popular online keyword analyzer at wordtracker.com. You can use the free trial version as often as you like without paying a cent. Enter a word that describes the content of your website and you're presented with a list of keywords that people have used to access similar websites on AltaVista. You also get stats on the number of searches performed and how many competing sites there are for that keyword. You're also given a number called a KEI to rate the value of the keyword as a potential traffic booster. We've used this service and found some gold nuggets that have significantly increased our exposure. Serious webmasters should consider the benefits of subscribing to this service. Use the free trial and form your own opinions. You can order the service by the week for about $20 and search all the major search engines and directories. You'll also find a lot of free information on wordtracker.com about the use of keywords in your HTML pages. |
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